The round included participation from new investors, Microsoft Ventures, Salesforce Ventures and all previously existing investors, including Intel Capital, Nexus Venture Partners, True Ventures and Visionnaire Ventures -- bringing the company's total capital raised to $36.2 Million.

'Our continued growth is a direct reflection of a capital-intensive support industry that's ready for change. Consumers are tired of waiting for support agents to get back to them, and companies are tired of staffing expensive support teams to answer common, or even predictable, problems in the first place. People want immediate help, wherever they are, especially when using mobile applications,' said Abinash Tripathy, CEO and co-founder of Helpshift. 'This is the year we champion a new model of support, one that's better for both consumers, as well as the companies serving them.'

Since its inception in 2012, Helpshift has continually pushed the market forward, being the first to offer a fully native mobile support experience. The company has since expanded its offering, making it easy to help customers on whatever platform they happen to be on, in their exact moment of need.

Some of the customers benefiting from radically improved customer experience and agent efficiency across their teams thanks to Helpshift include: Zynga, Virgin Media, Microsoft, Western Union, Flipboard, Shyp, Luxe, WordPress and thousands of other industry leading brands, startups, and developers.

'Helpshift has been a great partner for Microsoft and our investment today represents our confidence in their messaging-based approach to customer service, as we hold a shared value of providing the seamless experience customers want,' said Nagraj Kashyap, corporate vice president, Microsoft Ventures.

'Businesses everywhere are moving away from email and embracing intuitive in-app support as the future. The tech industry saw this just one month back when Uber announced they had rolled out an easy-to-use in-app customer support model to deliver what they called 'service at the push of a button.' At Helpshift, we saw this years ago. We'll continue to see many more companies make the change towards better, faster, in-app customer support. Our new financing will help fuel our continued expansion across teams in R&D, sales and marketing. We're humbled by the confidence our investors, customers, and industry influencers have in us to build on this strong momentum,' continued Tripathy.

About Helpshift:

Helpshift is the company revolutionizing the customer support experience on mobile devices. Through an intuitive user interface, Helpshift makes it easy for businesses large and small to proactively support and engage their customers. Their support platform includes native functionality such as in-app FAQ's, in-app chat, a full CRM ticketing system, in-app campaigns, and in-app surveys, making it easy for companies to provide a best-in-class customer support experience on any device. Companies such as Zynga, Virgin Media, Microsoft, Western Union, Flipboard, Shyp, Luxe, WordPress, and thousands of other industry-leading brands, startups, and developers use the Helpshift platform to provide in-app support. Helpshift is installed on more than 1.3 billion devices worldwide, and serves 300+ million mobile customers monthly. To date, Helpshift has raised $36.2 million and is backed by Intel Capital, Microsoft Ventures, Nexus Venture Partners, Salesforce Ventures, True Ventures, and Visionnaire Ventures. To learn more about Helpshift, visit https://www.helpshift.com and follow @helpshift on Twitter.