WellnessFX announced today a second round of funding from Javelin Venture Partners, a San Francisco based VC firm. The round closes as the health startup takes its latest step towards commercialization. As of Friday, December 9th, WellnessFX products were made available to those living in the state of California. Access will expand quickly to other states, most immediately to residents in Oregon and Washington in early January.

WellnessFX is a consumer directed personalized wellness and health startup that allows individuals to measure, understand, and improve their health by combining cutting edge diagnostic tools and medical research with one-on-one expert consultations. WellnessFX provides consumers with a comprehensive picture of their health and the strategies to improve it in the years to come - bringing personalized healthcare into the 21st century.

The product was previously available only to the company's beta community who responded with positive buzz and a number of product sign-ups. Luckily, there is still room for other California residents. This latest injection of capital speaks not only to the building momentum behind the Health 2.0 movement but also to WellnessFX as a pioneer in this movement, with plans to aggressively expand throughout the US in the coming year.

"We've been extremely impressed by the industry knowledge, product expertise and overall tenacity of the WellnessFX team. They are the type of entrepreneurs that VCs love to back," says Alex Gurevich of Javelin Venture Partners. "Wellness FX addresses the challenge of complicated personal health data in a simple, elegant, user-friendly way, and we expect that their innovative solutions will make a huge impact."

Mr. Gurevich, Principal, Javelin Venture Partners, will serve as a Board Observer and Jed M. Katz, Managing Director, Javelin Venture Partners, will serve on the Wellness FX Board of Directors. Both investors will join an impressive lineup of current Board members including: Mike Maples, Floodgate Principal and Investor; Tim Ferris, author and advisor; and, Chairman of the Board, Curtis Feeney, Managing Director at Voyager Capital.

"We are thrilled to have Javelin Venture Partners invest in WellnessFX both in time and resources," says Jim Kean, Co-Founder of WellnessFX. "Their counsel, positive energy and experience will be a great addition to a dynamic Board of Directors. We are grateful for their support and look forward to changing the face of health care together with this outstanding group."

For more information, go to: http://www.wellnessfx.com/

About WellnessFX
Headquartered in San Francisco, California, WellnessFX leads the imminent consumer health revolution. Capturing a demand for a more personalized and consumer directed way to manage health, WellnessFX combines a rich display of personal health information with support from leading practitioners to better manage personal health and wellness. With rich, personalized visualizations, the platform leverages behavioral game mechanics and consumer web UX design to bring healthcare into the 21st century. WellnessFX aggregates the underlying biomarkers of the primary detractors of wellness, including cardiovascular disease, diabetes, metabolic syndrome and obesity, while layering in data feeds from self-tracking health and fitness devises emerging within the QS ecosystem.

About Javelin Venture Partners
Javelin Venture Partners, located in San Francisco, Ca was founded by former entrepreneurs with a first-hand appreciation of what it takes to develop a company from concept to thriving enterprise. The firm provides capital, guidance, and access to an expansive network and most importantly, entrepreneurial DNA. Javelin Venture Partners invests in early-stage tech companies with incredible potential, managed by teams of energetic, trustworthy and capable leaders. Key focus areas include digital/social media, web services/commerce, mobile, cloud and enterprise/healthcare IT. Javelin looks for advanced bleeding-edge innovations, where the addressable market size is substantial and strong competitive advantages exist.