WeddingWire, the nation's leading wedding technology company, announces that Southern Capitol Ventures (SCV) has made an investment in the company. SCV was the sole investor in the round.

"We have watched the team at WeddingWire execute on their vision over the last 5 years bringing more efficiency to the wedding industry," said Jason Caplain, co-founder and general partner at Southern Capitol Ventures. "This is one of the very few companies nationally that has successfully solved access to local merchants."

WeddingWire used a portion of the proceeds to finance the recent acquisition of ProjectWedding.com from eHarmony. In addition to this acquisition, in 2011, WeddingWire signed partnerships with Conde Nast (Brides.com), Internet Brands (Weddingbee.com), and an extension of its commercial relationship with Martha Stewart Living Omnimedia (MarthaStewartWeddings.com).

Taken together with the continued rapid growth of WeddingWire.com, these developments cement WeddingWire as the #1 wedding network for local and national advertisers.

"We have a long-term relationship with the team at Southern Capitol Ventures," said Timothy Chi, CEO, WeddingWire. "SCV brings a strong track record of working alongside entrepreneurs, deep, meaningful industry contacts, and a clear alignment with our vision for building WeddingWire."

About WeddingWire, Inc.
WeddingWire, the nation's leading technology company serving the $70 billion wedding industry, is the only online wedding planning resource designed to empower both engaged couples and wedding professionals. For engaged couples, WeddingWire offers the ability to search, compare and book over 100,000 reviewed wedding vendors, from wedding venues to wedding photographers with the industry's largest database of user reviews. WeddingWire also offers a comprehensive suite of online planning tools for weddings, including wedding websites and wedding checklists, all at no charge. For wedding professionals, WeddingWire is the only all-in-one marketing platform for businesses online and on-the-go. WeddingWire offers one simple solution to build a professional network, improve search visibility, manage social media and reach mobile consumers across the WeddingWire Network.

About Southern Capitol Ventures
Founded in 2000, Southern Capitol Ventures (SCV) is a Raleigh, NC-based venture capital firm with a history of partnering with outstanding entrepreneurs to create market-leading companies. The firm focuses on investing in software, e-commerce and digital media companies in the Southeast and Mid-Atlantic markets. SCV has invested in market leaders like Art.com, Batanga, ChannelAdvisor, eTix and ReverbNation. For more about SCV, visit www.southcap.com.