According to published reports, Ubimo, a startup that focuses on location-based mobile audience targeting, has raised a $2 million seed round led by Pitango Venture Capital with the participation of angel investor Eyal Gura.

ubimo was founded with a mission to transform mobile advertising. They believe that understanding location data is key to providing users with better services and content, serving less ads with better results. Keeping the user experience in mind, ubimo's platform was built to enhance real life context with relevant and helpful information served at the right time, while providing advertisers with real actionable insights about their online digital strategy.