The round was led by Leaders Fund, with participation from strategic investors ServiceNow and Capgemini and existing investors Salesforce and Shasta Ventures. This capital will allow Threekit to accelerate investments in their product platform, eCommerce integrations, global sales organization and partner network.

Using the Threekit platform, businesses can upload product information and design files to inexpensively create an unlimited number of interactive 3D, Augmented Reality, and photorealistic 2D visuals. The company's mission is to give brands super-powers to provide a radically better customer experience for shoppers and business buyers. Discerning brands like Crate&Barrel, Steelcase, TaylorMade, Duluth Trading, and California Closets use Threekit because it drives a 40% increase in conversion, a 90% reduction in photography costs, and 80% reduction in returns.