LOS ANGELES, CA, Tally Technology, the premier global fan engagement platform, today announced the closing of its oversubscribed $4 million Series Seed funding round.
The financing was led by Acies Investments, an industry-dedicated venture fund to the sports wagering, sports technology, iGaming and esports industries.
Tally, co-founded in 2018 by Super Bowl champion quarterback Russell Wilson, is a fan engagement and consumer data platform company that collects and segments consumer data for its team, federation, broadcast and brand partners using white-label mobile platforms. Its partners utilize this data to increase sponsorship and direct revenue through providing customized goods and services to their fanbase without the cost of social media marketing.
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