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Sports Innovation Lab Scores $5.8M Funding

BOSTON, MA, Sports Innovation Lab, a data-driven fan intelligence company, has raised $5.8 million in funding.
Sports Innovation Lab, a data-driven fan intelligence company, has completed raising a round of funding that increases the company's total capital raised to $5.8 million. This latest round was co-led by Elysian Park Ventures, the private investment arm of the Los Angeles Dodgers' ownership group, and Eileen Murray, the former co-CEO of Bridgewater Associates.

The round includes participation from a number of private and public equity investors, including sports, media and technology investment platform Aser Ventures.

Former NBA champion and IOC Athletes' Commission member Pau Gasol and former NBA champion Shane Battier also participated in the round, as well as DraftKings CEO and Co-Founder Jason Robins, actress and Touch fanwear founder Alyssa Milano, former EY Global Vice Chair of Public Policy Beth Brooke, Gaingels - an investment syndicate supporting LGBT and diverse leadership in venture capital - and digital agency R/GA's investment arm R/GA Ventures, amongst others.

These participants join previous investors such as Firehouse Capital, Seattle Sounders Co-Owner & President of Operations Peter Tomozawa, and women's-focused seed fund Golden Seeds.
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