This announcement comes alongside the appointment of Timothy G. Franzen, former president of Graduate Hotels, to its C-suite. Placemakr's property operations model drew funding participation from venture capital and major real estate investors alike, including Highland Capital Partners, Harbert Growth Partners, Bernstein Management Corporation, Camber Creek, Gaw Capital USA, and more. In addition to securing outside investments, Franzen's appointment to Chief Development Officer marks a key moment of expansion for the organization. In this role, Franzen is leading the company's effort to expand and grow inventory under management through partnerships with major real estate owners and developers across the country.

Placemakr is a flex-use hospitality and residential operator, and real estate investor. Its tech-enabled operating platform allows the company to blur the line between hospitality and home, delivering the best experiences of both in a single building. Placemakr's curated spaces in hand-picked neighborhoods allow its guests and residents the flexibility to stay for a night, a year, or anywhere in between.