Mobikon Asia Pte Ltd, a cross-border Singapore-India startup that offers an innovative integrated digital marketing and customer engagement platform for the hospitality and retail industry, announced today that it has closed a new round of investment, totaling US$ 1.7 Million, led by Singapore-based Jungle Ventures and supported by regional super angel investors including Ravi Mantha, Member of the Board of Trustees at The Indus Entrepreneurs (TiE).

Mobikon's flagship product KONEKT, is an integrated suite of digital marketing, analytics and customer engagement applications that are used by over 100 customers in hospitality and retail sectors in India and other regions in South East Asia.

"Our products help hospitality and retail customers connect with their consumers by acquiring consumer data in a fast and an effective manner, engage with consumers via social, mobile and web channels and help these customers improve customer satisfaction and retention as well as accelerate revenue", said Founder-CEO Samir Khadepaun. "We will use new funds to increase sales and business development activities in geographies that are showing tremendous potential for our products and services", added Samir, CEO, Mobikon Asia Pte. Ltd.

The startup, founded in 2009 by Samir and Salil with support from some entrepreneurs and industry professionals from India and US, has now grown to a young and enthusiastic team of over 30 people in India and Singapore.

With Headquartered in Singapore, Mobikon is a pioneer in the cloud-based digital marketing and customer engagement platform for the hospitality and retail industries. Mobikon's'KONEKT ' branded range of products helps several Hotels, Restaurants and Spa's in India, South East Asia, Africa and Australia connect and engage with their customers, resulting in accelerated direct revenues and increased customer retention and satisfaction.

Jungle Ventures is a Singapore native venture capital firm that provides early stage investments and business building infrastructure to startups across Asia Pacific. Jungle focuses on early stage investments into Singapore, India, South East Asia and other regional hotbeds of innovation.