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Fly By Jing Raises $12M in Series B

2023-03-08
LOS ANGELES, CA, Fly by Jing, a modern Chinese food brand, has secured $12M in Series B funding.
Fly by Jing, the first modern Chinese food brand that popularized chili crisp, has secured $12M in Series B funding to continue its explosive growth. Fly by Jing's existing investor Prelude Growth Partners funded the round alongside Pendulum.

Fly By Jing is the first premium Chinese food company that brings thoughtfully crafted pantry staples to the modern kitchen. Developed by Jing Gao, a chef, entrepreneur and renowned expert on Chinese cuisine, the Los Angeles-based company is on a mission to bring uncensored Chinese flavors to the table. Fly By Jing's hero product, Sichuan Chili Crisp, became the top-selling hot sauce on Amazon within six months on the platform, and its products can be found at Target and Whole Foods Market locations nationwide.
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