NEW YORK, NY, Ethic, a tech-driven asset management platform that powers personalization for financial intermediaries, today announced that it has closed a $50 million Series C funding round led by the Jordan Park Group.

The round also saw participation from UBS through the firm's venture and innovation unit, UBS Next, as well as from existing investors including Oak HC/FT, Nyca Partners, Sound Ventures, Urban Innovation Fund and Kapor Capital.