The round was led by Innovation Endeavors and Icon VC as a participating investor, with additional support from existing investors Menlo Ventures and Amplify Partners.

Eppo is a cutting-edge experimentation platform that enables the world's fastest growing companies to tie product, AI, and marketing efforts to revenue and growth, instead of clicks. Built by alums of Airbnb, LinkedIn, Uber, and Snowflake, Eppo democratizes experimentation and enables increased velocity and rigorous, deep analysis in a way that no other commercial tool does.