cadootz!, the fast-growing, better-for-you kids' snack brand founded by food entrepreneur, creator, cookbook author and co-CEO of cadootz! Rachel Mansfield and her husband and co-CEO of cadootz! Jordan Carpenter, today announced it has raised $3 million+ in seed funding to fuel the brand's next phase of growth.

The round was led by Selva Ventures, the early-stage fund that invests in top better-for-you brands such as Mid-Day Squares and Grüns. Selva Ventures was founded by Kiva Dickinson, who is also a Co-Founder of cadootz. The round also had participation from additional strategic investors aligned with the brand's mission to redefine better-for-you snacking for families.