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Aura Bora Raises $2M Seed Financing

SAN FRANCISCO, CA, Aura Bora, the craft sparkling water brand made from herbs, fruits, and flowers, has raised $2 million in a seed round.
Aura Bora announced today that it has raised $2 million in a seed round from early-stage funds, angels, industry veterans, and celebrities including actor Scott Eastwood. The news follows the brand's latest expansion into 7-Eleven, Sprouts, Whole Foods Pacific Northwest, and Fresh Thyme. In addition, Aura Bora has launched a new subscription service on their website and a limited-edition flavor just in time for summer, Ginger Meyer Lemon.

Notable investors of the funding round include actor Scott Eastwood, musician Marley D. Williams of Rebelution, Leon Chen of Tiff's Treats, consumer products accelerator SKU, Spacestation Investments, and CPG-focused venture capital fund Balanced Breakfast among others.

Aura Bora is a beverage company in San Francisco, CA. Their craft sparkling waters are made from herbs, fruits, and flowers for earthly tastes and heavenly feelings. All varieties are sugar-free, calorie-free, Whole30 approved, and Non-GMO Verified. The brand is a proud member of 1% for the Planet. Aura Bora can be purchased from Whole Foods, Sprouts, Thrive Market, and 7-Eleven.
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