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Attribytes Secures Series A Investment

CHANDLER, AZ, Leading cloud-based software company that connects foodservice companies to clean and share data, has secured a Series A investment.
Attribytes, a leading cloud-based software company that connects foodservice companies to clean and share data, has secured a Series A investment from Canal Partners and Tallwave Capital. The round will be used to scale sales and marketing efforts, as well as accelerate product development.

Mike Kovarik, the CEO and Founder of Attribytes, developed the software to solve a major problem that he was experiencing while working for several of the top 10 distributors in foodservice. Kovarik saw a way to accelerate the collecting, sharing and management of data by bringing together a suite of tools that are not available to foodservice companies within one easy-to-use platform. Attribytes Easy Data Pool, View My Product, and Dashboard Analytics modules, allow distributors, manufacturers, and operators to improve product content that is critical to customer's online shopping experience while also offering meaningful insights to customers' purchases in order to collaboratively drive sales growth.

"Before Attribytes, there was no easy way for foodservice companies to clean and share information in a meaningful or collaborative way," Kovarik said. "Most technology companies service multiple industries with outdated technology that does not fit foodservice's unique needs. We know what information these companies need and how they want to see it because we have sat in all of those chairs."

Attribytes funding comes from local investment partners who have a strong focus on investing in B2B technology and restaurant companies.

"We have been investing in technology companies and restaurants for decades," says Todd Belfer, Managing Partner at Canal and serial entrepreneur. "So, when we saw what Mike was doing it really made sense because not only was Attribytes filling a void, they have rapidly revolutionized the way their entire industry manages data. We are really excited to help them grow."

About Attribytes
Attribytes is a Software as a Service (SaaS) company that connects foodservice companies within a cloud-based platform to grow sales by collaboratively cleaning, enhancing and sharing data. Attribytes combines more than 100 years of industry experience with a world-class technology team that spans the globe to deliver innovation solutions such as View My Product, Collaboration Sales Dashboards and Business Intelligence tools, pricing and logistics modules, and other data and document management tools. For more information, visit or email

About Canal Partners
Canal Partners, a Scottsdale-based venture capital firm, provides capital to B2B technology companies, focuses heavily on emerging companies that have proven products, market acceptance, and a management team that can capitalize on the opportunity. To learn more about Canal Partners go to

About Tallwave Capital
Tallwave Capital is an early-stage venture capital firm focused on B2B software and technology companies. Headquartered in Scottsdale, AZ, Tallwave Capital invests in scrappy founders across the Southwest, Mountain West, and West Coast with a working product, market validation, and a big vision. Additional information about Tallwave Capital is available at:
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