Cloudmeter (previously Atomic Labs), the big data capture and analytics company, today announced that it has closed a $5 million Series A round of financing. The round was led by Meakem Becker Venture Capital (MBVC) and will support the company's introduction of its next generation Real User Monitoring as a Service (MaaS) offering. The Cloudmeter MaaS solution, to be introduced later this year, is designed to help customers understand and improve their end-users' experiences. It targets cloud-based as well as datacenter and hybrid applications, and focuses on providing the most relevant and effective information with ease of use and cost in mind.

The investment will also allow the company to expand development, sales and marketing to support growing demand for its current Pion Enterprise and Pion Replay products. Pion Enterprise is a real-time big data capture, processing and integration solution that helps companies maximize the value of the massive amounts of information available within their network traffic. Pion Replay is a customer experience management product that enables companies to identify, find and replay individual website visitor sessions.

Concurrent with the investment, the company has also changed its name from Atomic Labs, Inc. to Cloudmeter, Inc., aligning its name with its future direction. The company expects to finalize the rebranding process over the next few months.

"I am thrilled to be working again with Glen Meakem and Dave Becker, and am very excited about our soon to be introduced Cloudmeter MaaS solution," said Mike Dickey, Cloudmeter Founder and CEO. "Cloudmeter's MaaS solution is designed to allow customers of all sizes to improve their end-users' experience without breaking their budgets. It is the result of our team's many years of experience helping customers leverage the large amounts of data that go through their networks for the benefit of their end-users and businesses."

"I am very excited about working again with Mike and about Cloudmeter's upcoming MaaS product as well as the growing demand for its current real-time big data analytics and replay solutions", said Glen Meakem, Managing Director of MBVC. "We invested in the previous company Mike founded (BeatBox, acquired by Mercury/HP) and were very impressed with Mike's ability to introduce pioneering and innovative solutions that become market standards. We believe Cloudmeter is uniquely positioned to help customers of all sizes meet the mounting demand to provide positive user experiences while at the same time curbing costs."

About Meakem Becker Venture Capital

Meakem Becker Venture Capital (MBVC) was founded in 2006 by Glen Meakem and David Becker. Glen was Founder, Chairman, and CEO of FreeMarkets, formerly the leading provider of internet deployed software and services for automating the sourcing processes of Global 1000 companies. Dave was FreeMarkets' President and COO. After successfully launching, managing the explosive growth, record breaking IPO, and final sale of FreeMarkets to Ariba, Glen and Dave founded Meakem Becker Venture Capital to help other entrepreneurs build leading companies. MBVC has already had a number of successful investments, including Kiva Systems - a producer of software and robots that automate retail distribution warehouses - which was recently sold to Amazon for over $750 million.

About Cloudmeter

Cloudmeter, a pioneer in the area of big data capture and analytics, was one of the first companies to identify the potential and needs around leveraging the massive amounts of data that flows though companies' networks. Its first products, Pion Enterprise and Pion Replay, are widely used by customers to better understand and react to end users' online behavior and experiences.