Arkero, a new platform using all aspects of Artificial Intelligence to effectively run the day-to-day operations of complex organizations in sport, today announced a $6 million pre-seed funding round, and early partnerships with professional sports organizations across MLS, NWSL, and the English Football League.

The round was led by Roger Ehrenberg at Game Changers Ventures, with participation from Alexis Ohanian (776), David Tisch (BoxGroup), Garuda Ventures, Founders' Co-op and strategic investors including Adrian Hanauer of the Seattle Sounders and Seattle Reign.

Arkero is building an AI system for professional sports businesses. Think of it as an AI executive partner for teams. It works with the tools and systems teams already use, not by replacing them. Arkero sits on top of existing systems to automate everything from planning and match-day tasks to getting insights after a game. It connects directly with tools like your data warehouse, Slack, email, ticketing, and CRM, adding smart automation and memory. This helps teams make more money and market more efficiently by making fan engagement more personal, putting AI into marketing, and helping teams make faster, data-driven decisions.