Alloy has raised $40 million in Series B funding.

Canapi Ventures led the round with participation from Avid Ventures and Felicis Ventures, as well as existing investors Bessemer Ventures, Primary Venture Partners, and Eniac Ventures.

Alloy helps financial services companies make better decisions with better information, using a single API service and dashboard to manage identity verification from signup through the lifecycle of the customer. Alloy makes it easy for financial services companies to quickly and safely onboard more customers, mitigating fraud and high-cost financial risk.