Larky, a startup focused on helping users take better advantage of discounts and benefits from clubs and members-only organizations announced a seed round of $650,000. The financing, which officially closed in late 2012, was led by North Coast Technology Investors, and included participation from First Step Fund and the Michigan Pre-Seed Capital Fund.

Larky the web and mobile service that helps you get all the discounts you deserve at the right time and place. Your customized "perks dashboard" shows you all your perks across all your memberships and makes it easy to find and use relevant discounts. Larky's iPhone app (Android coming soon) sends you alerts whenever you're eligible for a nearby discount and uncovers hidden ways to save. And the firm's forthcoming browser plug-in will tell you about your discounts when you're searching or buying online.