According to TechCrunch, Piqora, a marketing platform and analytics provider for 'visual' social networks like Instagram, Pinterest and Tumblr, has raised $7.7 million in Series A funding. The round was led by DFJ, and saw participation from Freestyle Capital, Baseline Ventures, Lazerow Ventures, Firebolt Ventures and Altos Ventures.

Formerly known as Pinfluencer, Piqora tracks the performance of your brand's Pinterest profile. Piqora enables you to analyze reach, engagement & ROI to determine the top content from both your profile & website. See what photos, pins, and boards are trending right now.