The round was led by Left Lane Capital, with participation from existing investors including Will Ventures, Ares Management funds, David Blitzer's Bolt Ventures, and Ryan Sports Ventures. Rich Kleiman and Kevin Durant's Boardroom Sports Holdings, Founder of League One Volleyball Peter Hirschmann and Kuvare Holdings also participated in the round.

Launched in June 2024, The Snow League is the first professional winter sports league entirely dedicated to snowboarding and freeskiing. Founded by three-time Olympic gold medal winning snowboarder and entrepreneur Shaun White, the league's first season will feature a four-event global competition format, with the inaugural competition kicking off at Aspen Snowmass' Buttermilk Mountain in March 2025, and continuing at top winter resorts worldwide. The first season will feature men's and women's snowboard halfpipe competitions at all four events. Freeskiing will be introduced during the league's second event in late 2025, and will be included in all future events. Athletes will compete to accumulate points based on their results from each event to be tallied together at the end of the season to crown The Snow League World Champion.