Venture Capital News: GatheredTable Raises $2M Seed Round
2014-06-10
SEATTLE, WA, Gatheredtable has secured an additional $2 million in funding.
gatheredtable has secured an additional $2 million in funding, bringing the total raised to date to $3.8 million. The company is gearing up for a national launch of its consumer software service.
gatheredtable generates customized weekly menus and grocery lists for busy people and families. Every menu is unique to every subscriber's specific household needs, meeting set preferences and constraints, while recommending seasonal recipes that match subscriber preferences. Home delivery options will be added this fall.
'This is meal planning made simple,' says Mary Egan, founder and CEO of gatheredtable.com. 'We help our customers close the gap between their aspiration to cook and the reality that many of them don't -- or not very often,' she added.
According to Food+Tech, April brought a serious influx of cash into the food tech ecosystem, totaling close to $1.1 billion, including two IPOs, fifteen private company fundraises and one acquisition.
gatheredtable is beta testing right now, and early customers are already giving rave reviews. 'If you're looking to save time, and if you want to try to cook more meals at home, the benefits are enormous. You save money, and can control the healthfulness of your meals,' says Susan Kim of Seattle.
Starbucks Chairman and CEO Howard Schultz and Voyager Capital Venture Partner Geoff Entress are among the investors in gatheredtable.
Advisory board members are Geoff Bartakovics, founder and CEO Tasting Table, Scott Dahnke, managing partner at Catterton Partners, Max Krohn co-founder of OkCupid.com, Sheila Marcelo, co-founder of Care.com, Angelo Moratti, CEO and chairman of AngeLab, Liz Newmark, founder and CEO of Great Performances, Elana Amsterdam, founder of Elana's Pantry, and Dawn Lepore, former CEO of Drugstore.com.
About GatheredTable
gatheredtable is an online service providing customized weekly menus and grocery lists for busy people and families. Our mission is to get people back in the kitchen -- cooking and connecting around healthy, homemade meals. Each menu is unique to specific household needs, meeting all set goals and preferences while also introducing fun, new and seasonal recipes to users' repertoires. The menus are accompanied by a comprehensive, tailored grocery list with optional home delivery. The company employs 18 people and was founded in Seattle in 2013. One-percent of company profits go toward the Edible Schoolyard Project, based in Berkeley, California.
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