Provi, the leading online ordering platform for the beverage alcohol industry, announced today that it has raised $100M in funding in 2021 between two rounds, including $75M in Series C funding at a valuation of $750M, led by D1 Capital Partners with participation from Bessemer Venture Partners, Nosara Capital and CPMG, and $25M in Series B funding earlier this year, led by CPMG, with participation from Bessemer and Nosara Capital. The Series C includes participation from former Instacart President Nilam Ganenthiran, who was appointed to Provi's Board of Directors, and represents a 3.5x valuation growth in six months.

Founded in 2016 in Chicago, Provi is the fastest-growing B2B eCommerce marketplace for the beverage alcohol industry. Provi's digital marketplace grants retailers a robust, contactless platform to place all their beverage orders 24/7 and improves communication and efficiency for retailers and distributors.