According to published reports, Conversion Logic has raised $1.1 million from investors including Brian Baumgart, Kim Perell, Evan Rifkin, and Clark Landry from Shift.

Conversion Logic is an adaptive, cross-channel attribution SaaS platform built for delivering timely digital and video media performance insights for brands, agencies and ad tech partners. User level data is collected, analyzed and activated through a proprietary scientific approach that determines which media dimensions will maximize ROI for clients.