Coefficient Capital is investing $15 million, adding ZOE to its lineup of technology-enabled consumer brands that it believes have the power to drive transformational consumer shifts.

ZOE is a science and nutrition company helping members improve their health by making the smartest food choices. By combining your at-home test results with our world-leading science, ZOE guides you to better health every time you eat. Regular testing, recipes tailored to your goals, and daily health insights are just some of the features transforming the health of over 100,000 ZOE members. Having pioneered the world's largest nutrition study, our science is rooted in the relationship between food and health. Our research is published in scientific journals such as Nature Medicine, Nature Metabolism, The Lancet, Gut and more. Located in Boston and London, ZOE was founded by Professor Tim Spector of King's College London, data science leader Jonathan Wolf, and entrepreneur George Hadjigeorgiou.