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Venture Capital News: Sweet Frog Receives Growth Investment

2012-04-17
RICHMOND, VA, Boxwood Capital Partners, LLC is pleased to announce that it has made a growth capital investment in Sweet Frog Enterprises, which operates self-serve frozen yogurt stores.
Boxwood Capital Partners, LLC is pleased to announce that it has made a growth capital investment in Sweet Frog Enterprises, LLC (http://www.sweetfrogyogurt.com). Sweet Frog Enterprises operates self-serve frozen yogurt stores, and licenses the Sweet Frog name to independent operators. Boxwood's minority investment will help fund Sweet Frog's plans to significantly expand its operations into new markets across the country and internationally. Boxwood's operational expertise in the retail and food and beverage industries will be available to Sweet Frog as it embarks on its strategy for growth. Sweet Frog is Boxwood Capital's seventh investment. Terms of the transaction were not disclosed.

Sweet Frog is the fastest growing premium, all-natural, self-serve frozen yogurt restaurant company in the country. The Company prides itself on providing a family-friendly environment where customers can enjoy soft-serve frozen yogurt with the toppings of their choice. Sweet Frog was founded on Christian principles and seeks to bring happiness and a positive attitude into the lives of the communities it calls home. The Company currently has 180 stores including both company-owned and independently licensed locations either open or under contract in fifteen states in the U.S.

"Sweet Frog is a leader in the frozen yogurt restaurant industry and in the frozen dessert space in general," said Patrick Galleher, Managing Director of Boxwood Capital Partners. "We look forward to the opportunity to help finance their plans for growth and to assist Derek in executing his vision."

"We welcome Boxwood Capital Partners' investment in Sweet Frog and look forward to collaborating with them in the future," said Derek Cha, CEO of Sweet Frog. "We believe that Sweet Frog is well positioned for expansion on a national scale."

About Sweet Frog Frozen Yogurt:
Sweet Frog is the fastest growing premium, all-natural, self-serve frozen yogurt restaurant company in the country. Sweet Frog currently has 180 stores including both company-owned and independently licensed locations either open or under contract in fifteen states in the U.S. The company was founded in 2009 and is based in Richmond, Virginia. Sweet Frog prides itself on providing a family-friendly environment where customers can enjoy soft-serve frozen yogurt with the toppings of their choice. The company was founded on Christian principles and seeks to bring happiness and a positive attitude into the lives of the communities it calls home.

About Boxwood Capital Partners:
Boxwood Capital Partners is a Richmond, Virginia-based private equity firm focused on investing in and acquiring profitable lower-middle-market companies with defensible competitive advantages and attractive growth prospects in a variety of industries, such as e-commerce, manufacturing, business services, distribution, and consumer products and services. Our professionals' significant operational experience provides value-added expertise in the areas of business development, management, procurement, technology, strategy implementation, and finance.
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