XAPPmedia is the leader in interactive audio advertising and is the first company to Give Consumers a Voice allowing instant connections with brands through mobile audio apps. XAPP Ads present branded content followed by an opportunity for consumers to interact with ads by voice to receive more content, be connected directly with offers or get back to more listening. Unlike other mobile ad formats, XAPP Ads are effective even when consumers are ultramobile, which means they are listening but cannot interact with a mobile screen visually or by touch. The immediate voice conversion opportunity brings more value to advertisers and increases ad unit yield for audio app publishers. XAPPmedia was founded in 2012 and is headquartered in Washington, DC.
Date | Amount | Type | Investors | Valuation |
---|---|---|---|---|
04/24/14 | $3,000,000 | Seed |
Frank Raines | undisclosed |