VIOLETTE_FR is a multi-category beauty brand founded in 2021 by the industry-beloved French makeup artist, Violette Serrat. At its heart, the brand celebrates one's authentic self, encouraging individuals to thrive through creative expression. VIOLETTE_FR aims to redefine our relationship with beauty, eschewing the toxic pursuit of perfection for the French philosophy that beauty should not conceal but rather enhance confidence in our unique traits. Violette's approach balances the bold with the 'au naturel,' bridging the gap between the minimalist and the beauty-obsessed. Empowering everyone with innovative, easy-to-use formulas-VIOLETTE_FR's coveted tools were designed to express moods, nurture imagination, and rediscover self-love.
| Date | Amount | Type | Investors | Valuation |
|---|---|---|---|---|
| 12/11/24 | undisclosed | Series B |
Experienced Capital Felix Capital Monogram Capital Silas Capital | undisclosed |
