Serena & Lily is an aspirational lifestyle brand that offers unique home décor and inspiration for every room in the house. Based in Sausalito, Calif., the company originated in October 2003 when Serena Dugan and Lily Kanter met and shared a desire for sophisticated options in nursery design. Eight months later, they released their first collection of nursery bedding with Serena's original textile designs, offering consumers fresh and unexpected looks for the nursery. The company has since evolved into a leading lifestyle brand, offering its unique California-fresh style in many different categories, including bedding, furniture, rugs, windows, lighting, décor, gifts, bath, outdoor, paint, and fabric by the yard. In 2012, the company introduced its online Art Collection with original artwork from near and far. Launched in 2013, the KIDSHOP catalog is for infants and bigger kids alike, and features all the pattern, color and signature style that the Serena & Lily brand is known for.
