With Captora Adaptive Marketing, marketers discover, engage, and convert new buyers by intelligently and automatically scaling content-driven campaigns across multiple channels (search, advertising, and social). Using advanced data analysis techniques and automated technologies, Captora not only dramatically increases new leads, but also significantly reduces the cost of acquiring of new buyers. Captora customers include AppDynamics, Eucalyptus, International Culinary Center, Marketo, Salesforce ExactTarget, ServiceMax, and SnapLogic.