Bluefin Labs is a social TV analytics company providing solutions to brand advertisers, advertising agencies, and TV networks. Bluefin Labs' technology and data enable clients, for the first time, to tap into data at scale that links people's social media commentary to the shows and commercials they watch on TV. Grounded in 15 years of cognitive science and machine learning research at the MIT Media Lab, Bluefin Labs was founded by Deb Roy and Michael Fleischman in 2008 and is headquartered in Cambridge, MA.
Date | Amount | Type | Investors | Valuation |
---|---|---|---|---|
01/24/12 | $12,000,000 | Series B |
Lerer Hippeau Ventures Redpoint Ventures Time Warner Investments | undisclosed |