AdTheorent is the world's first 2nd generation mobile ad network, powered by a platform built from the ground up to address the specific needs of the mobile advertising ecosystem. AdTheorent's Platform integrates its 35,000+ mobile inventory sources and analyzes hundreds of thousands of potential impressions per second based on highly enriched demographic information, behavioral factors, location data, device features, as well as other advertiser-specified targeting criteria.
| Date | Amount | Type | Investors | Valuation |
|---|---|---|---|---|
| 09/12/13 | $4,000,000 |
Mogility Capital OmniCapital Fund Verizon Ventures | undisclosed |
