500friends, a 2010 Y-Combinator graduate, is the leading social loyalty platform for the retail category. 500friends' white label social loyalty platform enables leading e-commerce retailers to increase profits by tracking, rewarding, and recognizing behaviors that matter to their brand, which can range from referring a friend, uploading a product photo on their fan page, to frequent purchasing. The results are increased marketing performance metrics across the board: customer retention, customer acquisition, conversion rates, average order values, and SERP rankings.
| Date | Amount | Type | Investors | Valuation |
|---|---|---|---|---|
| 03/14/12 | $5,900,000 | Series A | ||
| 03/12/13 | $5,000,000 | Series B |
Crosslink Capital Fung Capital USA Intel Capital | undisclosed |
