SCOTTSDALE, AZ, Starday, the AI-driven food innovation company reinventing category growth, announced today it has raised $11 million in Series A funding.
Starday announced today it has raised $11 million in Series A funding to accelerate retail expansion and develop first-of-its-kind partnerships with retailers and CPG brands to create bespoke products. The round, led by Slow Ventures and Equal Ventures, includes $8 million in equity, and $3 million in a debt credit facility from Silicon Valley Bank, along with investment from large global food and beverage companies. This brings Starday's total funding to $20 million in equity and debt.
Founded in 2021, Starday is the AI-driven food company reinventing category growth for shelf-stable products. Starday uses AI to predict unmet consumer needs and corresponding product opportunities - then develops brands for retail distribution. Its proprietary platform of tools enables the company to launch new brands and products in months, not multiple years. Starday is also partnering with retailers and CPG brands to empower them to understand their customers better, prioritize the right trends, and create products that maintain their competitive edge.
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