The round was co-led by Worklife Ventures and SeedtoB Capital, with participation from Koa Labs, Aglaé Ventures, and Gaingels. The company plans to expand its AI-focused product development and launch a scientific study researching ADHD coaching outcomes under the auspices of leading universities in the United States and the United Kingdom.

Shimmer offers affordable, accessible, and personalized coaching for adults with ADHD, integrating evidence-based methodology, advanced AI tooling, and compassionate human interaction to facilitate personal and professional growth. Shimmer memberships are five to 10 times more affordable than the traditional ADHD coaching, and are HSA/FSA-eligible.