On a mission to bring life outside, Outer has completely reinvented the way outdoor furniture is made, sold, and enjoyed. The direct-to-consumer brand, based in California, creates sophisticated, durable, and versatile pieces expertly designed and carefully crafted from the highest-quality, eco-friendly materials. Outer promotes conscious design for a better world and is building a community of backyard enthusiasts. They take an educational, innovative approach to the customer experience, beginning with their Neighborhood Showrooms, which transports the traditional brick-and-mortar shopping model into their customer's backyards. Shoppers can experience the Outer sofa in person in a real-life backyard and connect with others in the Outer community. The brand is currently exploring new pieces to expand their product line, all with the core tenets of eco-consciousness, durability, and versatile styling.
Date | Amount | Type | Investors | Valuation |
---|---|---|---|---|
06/18/20 | $4,300,000 | Seed |
Mucker Capital | undisclosed |
01/12/21 | $10,500,000 | Series A |
Alex Pall Andy Katz-Mayfield Drew Taggart Jason Calacanis Jeff Raider Justin Kan Mucker Capital Robin Chan Scott Tannen Sequoia China Social Starts Unlock Venture Partners | undisclosed |