The round was co-led by Revolution Ventures and Maverick Ventures with participation from GV and existing investors including the Female Founders Fund, 8VC, Alumni Ventures, and Great Oaks. With nearly $50M in total funding, Oula plans to expand its technology-enabled and hybrid care approach to more markets beyond New York City and launch new services for those in their reproductive years.

Oula is the first modern maternity clinic that brings together the best of midwifery and obstetrics to deliver whole person care that is personalized and evidence-based to provide everyone with the support they need to thrive before, during, and after birth. Since launching in 2021, Oula has been leading the way to redesign a better care experience. With our collaborative medical team, welcoming clinic, and remote care platform, we are setting a new standard for pregnancy that brings together modern medicine and human intuition. Both Co-Founders and Chief Experience Officer were pregnant during the pandemic while they raised capital and opened their first location, reaching full capacity in three months. Oula is venture-backed and has raised almost $50m to-date by investors including Chelsea Clinton's fund, Metrodora and Tom Lee from One Medical. Oula accepts insurance, including Medicaid. Oula can be found in three locations in New York City. Additional markets are expected to open in 2025.