Umbel is an audience measurement company that cross-correlates big data from social and other sources to empower publishers, agencies and advertisers with revenue-generating insights. Umbel leverages social data at great scale to deliver unique insights about the people who engage with a site, service or brand.
Date | Amount | Type | Investors | Valuation |
---|---|---|---|---|
04/18/12 | $3,700,000 | Series A |
Austin Ventures | undisclosed |
11/19/15 | $20,000,000 | Series B |
Cielo Private Equity | undisclosed |